Wiraya Blog

Martech Maturity and AI Adoption

The European Martech Report 2023 dives into the differences in […]

September 4, 2023
Johanna Öman Engblom

Top Management Involvement – The Key to Unlocking Martech Success

In the world of Martech, success goes beyond just having […]

September 4, 2023
Johanna Öman Engblom

Driving Martech Success: The 4 Dimensions You Need to Focus On

Martech, short for Marketing Technology, has become an integral part […]

September 4, 2023
Johanna Öman Engblom

3 tips before you invest in Martech

In today’s highly competitive business landscape, companies are increasingly turning […]

May 29, 2023
Johanna Öman Engblom

5 tips on how you can improve your customer experience

A new article published by Wiles (Gartner, 2023) focuses on […]

March 17, 2023
Johanna Öman Engblom

The rise of financial debt due to inflation, pandemic and the war

As 2022 is slowly approaching the end of the year, […]

September 14, 2022
Natalie Kolmogorova

How does voice impact customer experience? And why you should implement it.

The next driving force in customer activation Nowadays, customers are […]

June 16, 2022
Natalie Kolmogorova

Timing – how can it truly impact your customer experience for the better?

Timing. What is it? Creating a solid communication strategy requires […]

June 8, 2022
Natalie Kolmogorova

It’s Game Time!

March 10, 2022

Streamlining the onboarding process to improve the customer experience

Interview with Frederick Duodu, Regional Manager at Wiraya In the […]

February 15, 2022
Natalie Kolmogorova